Body Genius had a website jam pack with well thought out content but the message just wasn’t coming across. I was asked to take that content and create a site that was contemporary, elegant and professional and full of beautiful visuals that showed the type of company that BG were striving to be.
I implemented an Elegant themes theme called Divi to allow the companies in house designer have extra flexibility with the website. I created a child theme to customize the theme and developed a members area for clients. I also added all content and implemented a questionnaire area with a grading system.
Testimonials was a huge part for BG, the company really wanted to show the diverse range of clients and the effects that Body Genius has had on their lives. The company was transitioning from a coaching and physio clinic to advising people how to live an entire holistic life style. This was a key point in how the site needed to reflect the company.
The Body IQ
The Body IQ was a huge area of the website and plays a massive role in the companies business. It required a members login area, 12 extensive questionnaires with a grading system, the ability to send results to the correct coach/physio and printable pdfs.